Burgate Creative Arts 2022

Students were asked to create a cross-media production for a new artist or band in an appropriate genre for the target audience and industry context of your choice. This needed to be an original music video and associated online material to promote the same artist or band for a major record label (such as Atlantic Records or Capitol Records) targeting a wide, mainstream audience of 16–25-year-olds.​ Other students chose to create a cross-media production for a new magazine including original print pages and associated online material to promote the same magazine. This needed to be a cross-media production for an independent publishing organisation (such as Anthem Publishing, TCO London or Pride Media) targeting a specialised audience of 16–25-year-olds with a particular interest in the chosen genre. ​